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Without a doubt
there is a psychology of colour. Colour impacts our mood, our appetite,
our energy level. Years of colour response research have shown that
certain colours elicit specific--and often strong-- responses.
COLOUR
WARM UP
Colours in the red, orange and yellow families are referred to as
"warm" colours since they evoke images associated with heat, like
fire or sunshine. As a result they make us feel warm in a psychological
sense.
Red
This powerful colour increases blood pressure and heart rate. It
often produces feelings of intimacy, energy, passion and sexuality.
It also stimulates the appetite and is often used in restaurants
and is an excellent choice for dining rooms in the home.
Orange
Like
red, orange warms a room but in a less dramatic and passionate way.
The mood and attitude of orange is more friendly than fiery; more
welcoming than seductive. Orange works well in living rooms and
family rooms and is also a good choice for children's bedrooms.
Yellow
Yellow grabs attention and catches the eye like no other colour,
hence the use of yellow highlighters in offices. In poorly lit foyers
and hallways, yellow shows the way. In their bedrooms, elderly people
report that yellow lifts their mood. But bright yellow can be too
strong and may actually cause anxiety in infants, young children
and the elderly.
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